The Quarry - Client of the Month - September, 2018
Hello, and welcome to “The Law Boutique Client of the Month”! Every month we interview one of our inspiring clients from the Law Boutique community to find out about them, their business and their career journey, and to get their top tips for start-ups and entrepreneurs. This month we sit down with Marton Gaspar of The Quarry, an Agile Data Science company which helps businesses grow through smart use of data.
Hi Marton! Let’s start by talking about The Quarry. What is The Quarry’s mission?
We believe that data science is not a privilege that should be monopolised by Fortune 500 companies. The Quarry seeks to level the playing field between startups and big businesses by using an agile approach to data science and business analytics.
Our aim is to enable every company to become fully data-driven – we want to empower businesses to take control and use their data to make fast, efficient and reproducible decisions based on facts, not guesses.
How did you come to found and run The Quarry?
I started working as an AI and Data Science researcher for Smoothmedia, a contract research company, on a range of projects for big clients: IPsoft, HSBC and RBS, just to name a few. During my research, I met some of the most influential people in the data science industry. This made me realise the need for data science in scaleups and enterprise and the shortfalls of what was already available. I built up an incredible team, ironed out the branding and value proposition, and the business was born!
In what ways does The Quarry seek to use data to help businesses grow and scale-up?
We believe that making decisions without data to justify them is risky. You could get lucky, but you’ll eventually be wrong. Sustainability is key for growth. The Quarry therefore analyses your business and creates the tools you need to understand where your business is at any given time. This allows you to track things like Customer Acquisition Cost (CAC) and customer Life Time Value (LTV), which group of customers churns the least, who may churn and why, all in real time. Having this detailed and accessible insight gives your business the best chance to maximize growth. You can stop people from churning, align your marketing efforts by which group of customers churn the least, and ultimately reduce CAC and increase LTV.
What would you say are the key advantages businesses can gain from making smart use of their data?
Businesses can stay ahead of the competition by leveraging the data their own business generates and combining that data with feedback from their users. This optimises growth and product development while cutting time and increasing accuracy on day to day and strategic decision making. Tracking the user journey cycle helps businesses understand their customers better which allows them to build better products.
What are your ambitions for The Quarry over the next 5 years?
We want to keep on growing and train the next generation of data scientists, business analyst and data engineers and help them and the industry to mature with us.
What has been the biggest challenge you have faced in your career so far and how did you overcome it?
When I was studying at Goldsmiths University I was also trying to found my company while I was working full time – that was the toughest few years of my life, I was working 12-14 hour days 7 days a week!
What achievement are you most proud of?
I have been blessed with some great achievements in my life, but my team fills me with the most pride and I’m incredibly grateful that I’ve been able to join such great minds and talents and build a company that aligns their skills. They help me dream big and make me feel like nothing is impossible.
How do you strike a balance between your personal and professional life? Do you have any special strategies, such as a morning or night routine, or do you use an AI personal assistant to help you manage your time?
I don’t have tasks, I have goals; and I do whatever it takes to get there. That helps me to see the bigger picture without feeling overwhelmed by endless tasks that can overflow into my personal time. I try not to work too late and do other non-data related activities. I love my job, but it’s important to have other loves and passions too. I think that actually makes me better at my job too. Taking care of my well-being is also a big part of my life. It supercharges problem-solving capabilities and helps you to build resilience, one of the most desired traits in a startup founder.
There are many tech start-ups and entrepreneurs within the Law Boutique Community. What advice would you give to an early stage tech start-up or entrepreneur?
Go Lean (Build, Measure, Learn), prototype before you build, understand the value in your product or service, apply Human Centered Design and build iteratively. Make data-driven decisions and let the experts do your contracts. We wouldn’t be in business without The Law Boutique’s continuous advice and support.
Finally, if you could go back to the start of your career, what would be the best piece of career advice you would give yourself?
Go Lean and Agile all the way, don’t just build something because it feels right. Always experiment but base key decisions on data and iterative learning or you’ll lose money.